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MLB Postseason

No Time LikeOctober

Agency: Wasserman

Role: Assistant Editor / Junior Producer

Every postseason campaign talks about legacy.

Every postseason campaign talks about stakes.

But what makes October different is that time stops behaving normally.

I love October — the Wildcard campaign title on a blue background.
Watch No Time Like October on Instagram

My role

As an assistant editor, I picked up the footage shipped by MLB and sorted through 11 TB of material, organizing the footage and choosing selects for the edit.

As a junior producer, I helped hire an editor who had worked on Moneyball and joined client and internal meetings to discuss project scope, deliverables, timelines and budgets.

The October journey: Wildcard urgency, Divisional unrivaled experience, Championship high stakes, and World Series no rules.

Music:

From the movie Moneyball“The Mighty Rio Grande”Artist: This Will Destroy You

The Moneyball score serves as our connective tissue, bringing familiarity while carrying our message.

We found a song that immediately communicates baseball.

No time like the Wildcard — Bryce Harper against the campaign's blue background.
No time like the Divisional Series — every inning, pitch and swing matters.
No time like the Championship Series — time for dreams to come true or turn into heartbreak.
No time like the World Series — time can stand still, speed up, or disappear completely.